Roku Channel Development Specialists
We build and fix Roku channels. Nothing else.
First Impressions App Development brings 12+ years of Roku-only development experience to help publishers and product teams ship reliable Roku experiences — from squashing a stubborn BrightScript crash to standing up a brand-new channel on a production-ready starter kit.
- 12+ years of Roku development experience
- BrightScript & SceneGraph experts
- Roku Store submission experience
- Direct communication, no account managers
What We Do
Three focused services. Zero scope creep.
We’re deliberately narrow: Roku only. That means faster diagnosis, fewer surprises, and a codebase we already know inside and out.
Roku Bug Fixing
Stuck on a crash, a Store rejection, or a playback bug? We diagnose and fix live Roku channels fast.
See how it works →Roku App Starter Kit
A production-ready BrightScript/SceneGraph foundation so your team launches in weeks, not months.
See what's included →BrightScript → TypeScript Migration
Roku now supports TypeScript for channel development. We migrate existing BrightScript/SceneGraph channels over, cleanly and tested.
See how it works →Service 01
Roku Bug Fixing Service
Your channel is live and something’s broken — a crash on certain devices, a memory leak after long playback sessions, or a Roku Store rejection you can’t reproduce locally. We get in, find the root cause, and ship a fix.
- Crash & freeze fixes — including device-specific and low-memory failures.
- Playback & streaming issues — HLS/DASH, buffering, DRM, and captions.
- Store rejection triage — we read the rejection notes and fix the actual cause.
- Performance tuning — slow channel launch, laggy UI, memory leaks.
- Deep linking & search — broken content discovery or voice search integration.
- Legacy BrightScript cleanup — stabilizing old or undocumented codebases.
Typical turnaround
2–5 business days
Engagement style
Fixed-price per bug, or hourly for open-ended triage
You get
A tested fix, a short write-up of the root cause, and a diff you can review before it ships
Service 02
Roku App Starter Kit
Skip the weeks of boilerplate. The starter kit is a production-ready SceneGraph foundation covering the parts every Roku channel needs, so your team can focus on content and brand from day one.
- SceneGraph architecture — clean, documented component structure built to scale.
- Video playback preconfigured — HLS/DASH, ads-ready, captions support.
- Grid, details & search screens — the core screens every content channel needs.
- Deep linking & analytics hooks — ready to wire into your existing stack.
- Roku Store submission checklist — avoid the most common rejection reasons.
- Documentation & 30 days of support — so your team isn’t stuck after handoff.
Delivery time
1–2 weeks from kickoff
Format
Private repo handoff with full source, no licensing lock-in
Best for
New channels, MVPs, and teams replacing an unmaintainable codebase
Service 03
BrightScript → TypeScript Migration
Roku has newly announced TypeScript support for channel development. If you want the tooling, type safety, and ecosystem TypeScript brings to your existing BrightScript or SceneGraph channel, we’ll migrate it — cleanly, tested, and without breaking what already works.
- Full BrightScript → TypeScript conversion — component-by-component, not a risky one-shot rewrite.
- Type-safe SceneGraph interfaces — catch mistakes at compile time instead of on-device.
- Behavior preserved — same channel, same UX, verified against your current build.
- Incremental option — convert screen-by-screen if you’d rather not migrate everything at once.
- Tooling setup — linting, build pipeline, and editor config configured for your team.
- Roku Store re-submission support — if the migration touches anything cert-relevant.
Typical turnaround
1–3 weeks, depending on codebase size
Engagement style
Fixed-price after a codebase review, or hourly for an incremental migration
You get
A working TypeScript build alongside your original, so you can compare and cut over when ready
How It Works
A simple, four-step process
-
01
Tell us what you need
Share the bug, the Store rejection, or your idea for a new channel via the form below.
-
02
Get a fixed quote
We reply with a clear scope and price — no hourly surprises unless you prefer that model.
-
03
We build, you review
You get progress updates and a working build to test on real Roku hardware before sign-off.
-
04
Ship it
We hand off the code and, if needed, help you get through Roku Store review.
Pricing
Straightforward starting rates
Every project gets a fixed quote after a short scoping conversation. These are starting points — final pricing depends on complexity.
Bug Fix
From £299/ fix
(or US$349/fix)
Single, well-defined bug on an existing Roku channel.
- Root-cause diagnosis
- Tested fix with review diff
- 2–5 business day turnaround
Most Popular
Starter Kit
From £1,999/ project
(or US$2,499/project)
Full SceneGraph starter kit, customized to your brand.
- Everything in the starter kit
- Brand theming & content integration
- 30 days of post-launch support
TypeScript Migration
From £999/ project
(or US$1,249/project)
Migrate an existing BrightScript/SceneGraph channel to TypeScript.
- Codebase review & scoping
- Tested, working TypeScript build
- Incremental migration available
Ongoing Support
From £75/ hr
(or US$95/hr)
Retained help for triage, feature work, or Store maintenance.
- Priority response time
- Monthly usage summary
- Cancel anytime
Get In Touch
Tell us about your channel
Fill out the form and we’ll get back to you with next steps and, where possible, a fixed quote.
- Response time: within 1 business day
- NDA friendly: happy to sign before reviewing your codebase
- No obligation: quotes are free